This manual seeks to outline the basic management techniques necessary for the successful operation of a small business. A small business is an enterprise owned by an individual, group or organization producing and/or selling goods or services in order to make a profit. This guide was developed for the many small business men who want to improve the operation of their businesses. The information included in this document is organized as follows: 1) the importance of business management; 2) organizing production; 3) calculating the price of a product; 4) basic record keeping; 5) evaluating your business; 6) planning; 7) what is marketing and; 8) checklist for making a marketing plan. (ACH)